Brand Guidelines & Style Guides
We make sure everything you produce looks like it came from the same company.
Every piece of marketing looks like it came from a different company.
Every piece of marketing looks like it came from a different company.
The Pain Points You're Facing
If any of these hit home, you're not alone. These are the exact challenges we solve every day.
Your website uses one font, your brochures use another, and your social posts use whatever the intern found.
Colours are "close enough." Nobody knows what's on-brand because there's nothing written down.
Every new designer starts from scratch and makes it up as they go.
How We Solve It
We create brand guidelines that actually get used - clear rules for logos, colours, typography, imagery, and tone of voice. Your team (and any agency you work with) knows exactly what on-brand looks like. Everything starts to feel like it belongs together.
We create brand guidelines that actually get used - clear rules for logos, colours, typography, imagery, and tone of voice.
Your team (and any agency you work with) knows exactly what on-brand looks like.
Everything starts to feel like it belongs together.
What We Deliver
Clear deliverables, no hidden surprises. Here's exactly what's included.
Comprehensive brand guidelines document (PDF and editable)
Logo usage rules with clear examples of what to do and avoid
Colour specifications for print (CMYK, Pantone) and digital (RGB, HEX)
Typography guidelines with hierarchy and usage examples
Imagery guidelines - photography style, illustration approach
Tone of voice guidelines with writing examples
Our Process
A proven approach that delivers results. Here's how we work together.
Brand Audit
We review existing brand assets and usage to understand what needs documenting and where inconsistencies exist.
Guidelines Development
We document brand elements with clear rules and examples. Practical guidance that can actually be followed.
Asset Creation
We create any missing assets needed for complete guidelines - logo variations, colour palettes, template examples.
Handover & Training
We deliver guidelines and can train your team on usage. Guidelines only work if people understand and follow them.
Who This Is For
Businesses with brand assets but no documentation
Companies with multiple people creating marketing materials
Organisations working with external agencies or freelancers
Anyone frustrated by inconsistent brand application
Why This Matters
Without guidelines, consistency is accidental. Every new piece of content is a guess. Every new team member interprets the brand differently. Guidelines create efficiency (no reinventing decisions) and consistency (everything feels connected). They multiply the value of brand investment.
Frequently Asked Questions
Everything you need to know about this service.
How detailed should guidelines be?
Do we need new brand elements first?
How do we ensure people follow the guidelines?
Can guidelines evolve over time?
Our Work
Gallery of Work
What Our Clients Say
Real feedback from businesses we've helped grow
The right solutions,
at the right time,
at the right cost.
We're not just another agency, we hope to be creative and strategic partners to help reach your goals.
Experience That Counts
We craft ideas that break the mold and make your brand unforgettable.
Small Team, Big Impact
No layers of account managers or endless meetings.
All-in-One Partner
Tailored solutions for evolving market needs.
Human-Centered Approach
We craft brands that connect emotionally and authentically.
Practical, No-Fluff Delivery
We cut through jargon and hype, focusing only on strategies that drive measurable growth.
No Bloated Agency Fees
We don't hide behind inflated retainers or unnecessary extras. Just clear, honest pricing that delivers real value.
Ready to Get
Started?
Book a free 30-minute call. We'll discuss your challenges and show you exactly how we can help.
No obligation. No sales pitch. Just honest advice.